USAGE: IOS & ANDROID

 In Blog, Company News

As a general policy, when we release new features into our app network, iOS is first in line. We decided to approach new features from this angle based completely on data that has been collected over several years – iOS simply outpaces Android in both downloads and usage, nearly 4 to 1.

Over the course of 2013, we saw an average of 3.7 times as many downloads on iOS as Android:

Similarly, there were nearly 4.5 times as many sessions on iOS as Android over the course of 2013. Here’s the split: